Top 5 Beauty Retail Apps on Android in the UK: Q4 2024 Insights

In the fourth quarter of 2024, the top beauty retail applications on Android in the United Kingdom showcased varied performance trends. This analysis, based on data from Sensor Tower, highlights the weekly downloads and active user metrics for each app.

Boots experienced a significant increase in weekly downloads, peaking at approximately 38.9K in early December before tapering off to around 19.4K by the end of the month. The weekly active users also showed a general upward trend, reaching close to 971K in early December before settling around 933K.

Superdrug - Beauty and Health maintained a steady download pattern, with a noticeable rise to 10.8K towards the end of December. Their weekly active users increased steadily, achieving a peak of about 125K mid-December before a slight decline to 114K at the close of the quarter.

Sephora UK: Make-up, Beauty saw fluctuating download numbers, with a peak of approximately 7.7K in late November. The app's weekly active users showed a modest decline from about 44.6K in late November to 35K by the end of December.

Lush Fresh Handmade Cosmetics had a notable spike in downloads, reaching 33K in late December. Active users increased significantly, climbing from 6.8K at the start of the quarter to over 27K by the end.

The Perfume Shop – TPS App experienced variable downloads, with a peak of 9.3K in mid-November. Their weekly active users saw an increase to about 21.3K in mid-November, before stabilizing around 15.1K at the quarter's end.

For more detailed insights and data, visit Sensor Tower.